Standards and B.P, Canada
|Co-Founder and Head, Marketing
Ontario, Ontario, Canada
Summary
Co-founded Standards and B.P. in Canada, spearheading comprehensive marketing and business development strategies to establish CertifyGRC as a leading provider of compliance and certification solutions.
Highlights
Collaborated with co-founders to define and execute SandBP Canada's business strategy, ensuring alignment with company objectives and market opportunities.
Designed and implemented a comprehensive marketing strategy for CertifyGRC, positioning it as a leading provider of compliance and certification solutions.
Drove significant brand visibility through the successful launch and management of LinkedIn and Instagram accounts, increasing online presence and engagement.
Developed and executed targeted digital and traditional marketing campaigns, generating qualified leads and attracting B2B partners for business expansion.
Supported the business development team by creating high-impact marketing materials that effectively communicated CertifyGRC's value proposition and secured partnerships.
Organized and promoted awareness events, engaging prospective partners to drive engagement and establish strategic alliances for training and certification.
Established and nurtured relationships with key industry associations, enhancing visibility and positioning SandBP Canada for collaborative partnerships.
Ensured all marketing strategies adhered to Canadian regulatory requirements and industry best practices, maintaining compliance and credibility.